Shahzad Ali
Explore concepts 11 pictures

Concepts / 05

The economics
of pleasure.

The things that give us joy can give us pain when we keep going past enough.

What do I get from one more?

Diminishing marginal utility

Enjoyment from each additional experience

A possible pattern of diminishing enjoymentThe curve begins with pleasure, falls towards neutral with repeated consumption, then crosses into discomfort if the person keeps going past enough. The curve is illustrative and uses no measured units.
First experienceMore of the same →
Illustrative curve: repeated consumption over a short period. The point where enjoyment fades varies by person and context.

Pleasure

The experience feels good. I want to have it again.

This shows one possible pattern. Repetition can also deepen enjoyment, as with familiar music. The downward curve is a way to explore excess.

Sensory experienceBody & brain responsePleasure rememberedThe urge to repeat

I think about taste, touch, sex and other sensory experiences. Something feels good, and I want the same experience again. I want to notice what happens when I keep repeating it.

Food makes the idea easy to picture. The first taste can be wonderful. As I keep eating, the next mouthful can give me less pleasure. If I keep going past being full, the experience can become uncomfortable.

The economics term is diminishing marginal utility: each additional unit can add less satisfaction. When an extra unit makes the experience worse, its marginal utility is negative.

Hedonic adaptation is a related idea about becoming accustomed to changes over time. With food, sensory-specific satiety describes a decline in the pleasantness of the food being eaten relative to other foods.

My question is about regulation. Am I still enjoying this? How do I notice when I have had enough?

Pleasure & wealth

An apple tastes
like an apple.

Growing up, I was taught that God made everyone equal. I used to think, “That's bullshit. Everyone isn't equal.” I could see how different people's lives were.

Later, I started thinking about equality at the level of experience. An apple can taste wonderful whether you are a billionaire or just starting out.

Take an orgasm. Is a rich man's orgasm somehow better just because he is rich? I find that assumption funny.

I think there is something equalising about our capacity for simple pleasure. A person's income tells me very little about how much they are enjoying a particular moment.

From my Journal: What wealth means to me

A question I keep exploring

Are we seeking
a desireless state?

Can I enjoy an experience and let it end? Can I notice the urge to repeat it and choose what I do next?

From my Journal: Desire without the pain
Notes & reading

The graph is an illustration of an economic idea and a personal question. Its shape and crossing point are chosen to explain the idea. They represent no measured biochemical response or universal limit. Motivation, pleasure and learning interact; wanting an experience and enjoying it can differ.

Pleasure varies across people and contexts. Expectations can shape it: in a wine-tasting experiment, changing the stated price changed reported enjoyment of the same wine. The reflection above concerns our shared capacity for pleasure.